Hello.  Mike Lundgren here.  My group at VML is responsible for tracking key trends and emerging technologies.  We are all about pushing the edge in digital marketing and thought leadership.  Our group developed the SEER tool which is used to track blogs and messageboards to identify influencers.  SEER has been written up in the Wall Street Journal and is a secret weapon for many of our clients.

 

Prior to VML I worked at GE, Apple and Iomega.  I also worked in the music industry developing a desktop music player environment and creating an outsourced platform used by multi-platinum recording artists to develop online communities.

 

In my work I touch many of VML's clients (Microsoft, adidas, Burger King, Colgate, Cadbury Schweppes, Vanguard, Sprint...

blah blah and blah.

 

Interests: I love to mountain bike, ski and hike -- I also enjoy long walks on the beach with geeky supermodels. 

 

Sample my writing here, here and here.  I blog here, here and sometimes here.  You can also find me on: flickr, YouTube and LinkedIn or search for me on facebook.